{"id":4040,"date":"2019-12-20T09:00:19","date_gmt":"2019-12-20T09:00:19","guid":{"rendered":"https:\/\/hydrogencouncil.com\/?p=4040"},"modified":"2024-02-28T19:52:46","modified_gmt":"2024-02-28T18:52:46","slug":"mind-the-perception-gap-getting-mainstream-support-for-hydrogen-will-be-key-to-scaling-up","status":"publish","type":"post","link":"https:\/\/hydrogencouncil.com\/fr\/mind-the-perception-gap-getting-mainstream-support-for-hydrogen-will-be-key-to-scaling-up\/","title":{"rendered":"Attention \u00e0 l'\u00e9cart de perception\u00a0: obtenir un soutien g\u00e9n\u00e9ral pour l'hydrog\u00e8ne sera la cl\u00e9 de la mise \u00e0 l'\u00e9chelle"},"content":{"rendered":"
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Cet article a \u00e9t\u00e9 publi\u00e9 pour la premi\u00e8re fois dans\u00a0Vue H2<\/a>.<\/strong><\/em><\/p>\n\n\n\n

Par Sam French, responsable principal du d\u00e9veloppement commercial chez Johnson Matthey et co-responsable des communications du Hydrogen Council<\/em><\/p>\n\n\n\n

Les derniers Jeux olympiques d'\u00e9t\u00e9 organis\u00e9s \u00e0 Tokyo remontent \u00e0 1964. Surnomm\u00e9s les \u00ab\u00a0Jeux technologiques\u00a0\u00bb, ils \u00e9taient les plus avanc\u00e9s \u00e0 ce jour en termes de nouvelles solutions technologiques utilis\u00e9es - des satellites de diffusion aux tablettes tactiles. Cinquante-six ans plus tard, en 2020, ce sera \u00e0 nouveau le moment pour le Japon de pr\u00e9senter l'\u00e9volution de la technologie au monde - et cette fois-ci, on pourrait les surnommer les "Jeux olympiques de l'hydrog\u00e8ne".<\/p>\n\n\n\n

L'industrie de l'hydrog\u00e8ne, y compris de nombreux membres du Conseil de l'hydrog\u00e8ne, aidera \u00e0 pr\u00e9senter des solutions \u00e0 l'hydrog\u00e8ne pendant l'\u00e9v\u00e9nement en alimentant le village olympique de 6 000 unit\u00e9s, en allumant la vasque lors de la c\u00e9r\u00e9monie d'ouverture, en transportant les athl\u00e8tes entre les stades et en alimentant la torche olympique au d\u00e9but de la relais.<\/p>\n\n\n\n

Cet \u00e9v\u00e9nement marquant permettra de mieux faire conna\u00eetre et comprendre les solutions hydrog\u00e8ne pour un avenir \u00e9nerg\u00e9tique propre, s\u00fbr et abordable sur la sc\u00e8ne mondiale, et pourrait contribuer \u00e0 faire de 2020 l'ann\u00e9e d\u00e9terminante - un tournant pour la transition \u00e9nerg\u00e9tique et pour l'avenir global de l'hydrog\u00e8ne.<\/p>\n\n\n\n

Au cours de la seule ann\u00e9e \u00e9coul\u00e9e, l'hydrog\u00e8ne a pris un \u00e9lan sans pr\u00e9c\u00e9dent, notamment en termes de d\u00e9veloppement accru de solutions hydrog\u00e8ne tout au long de la cha\u00eene de valeur, de croissance du march\u00e9 et de soutien des pays et des gouvernements. Il existe maintenant environ 50 objectifs, mandats et incitations politiques en place qui promeuvent l'hydrog\u00e8ne dans le cadre des objectifs gouvernementaux de transition \u00e9nerg\u00e9tique. En plus de cela, les investisseurs commencent \u00e0 se demander s\u00e9rieusement si le moment est venu d'exploiter le potentiel de l'hydrog\u00e8ne, comme l'a sugg\u00e9r\u00e9 l'Agence internationale de l'\u00e9nergie (AIE).<\/p>\n\n\n\n

Cela semble certainement \u00eatre le bon moment. Selon l'AIE, les \u00e9missions mondiales de carbone ont atteint un niveau historique en 2018, malgr\u00e9 une prise de conscience et une reconnaissance g\u00e9n\u00e9ralis\u00e9es de "l'urgence climatique" et diverses tentatives de r\u00e9duction des \u00e9missions nocives. Les organisations et les consommateurs de toutes formes et tailles repensent maintenant comment nous devrions nous comporter \u00e0 l'avenir si nous voulons continuer \u00e0 fournir et \u00e0 utiliser les \u00e9l\u00e9ments essentiels de la vie moderne, tels que les transports, le chauffage des b\u00e2timents et l'industrie lourde, sans endommager irr\u00e9versiblement notre environnement. . Nous devrons d\u00e9carboniser une s\u00e9rie de secteurs pour y parvenir et l'hydrog\u00e8ne pr\u00e9sente une v\u00e9ritable solution - mais seulement s'il peut \u00eatre \u00e9tendu \u00e0 un niveau o\u00f9 les avantages peuvent \u00eatre captur\u00e9s. Et c'est l\u00e0 que r\u00e9side le d\u00e9fi\u00a0: pour une mise \u00e0 l'\u00e9chelle massive, nous aurons besoin d'une acceptation massive, mais l'hydrog\u00e8ne reste un myst\u00e8re pour la plupart des gens.<\/p>\n\n\n\n

Les experts conviennent que l'hydrog\u00e8ne devrait jouer un r\u00f4le cl\u00e9 dans un avenir \u00e9nerg\u00e9tique propre, s\u00fbr et abordable\u00a0; et les technologies pour g\u00e9n\u00e9rer et capter l'\u00e9nergie de cette source sont l\u00e0, pr\u00eates \u00e0 \u00eatre d\u00e9ploy\u00e9es \u00e0 grande \u00e9chelle. Mais l'hydrog\u00e8ne n'a pas encore fait son entr\u00e9e dans le courant dominant. De nombreux progr\u00e8s ont \u00e9t\u00e9 r\u00e9alis\u00e9s par l'industrie pour accro\u00eetre la sensibilisation et le soutien, gr\u00e2ce \u00e0 des collaborations comme le Conseil de l'hydrog\u00e8ne. Les membres du Conseil travaillent dur pour s'aligner sur les d\u00e9cideurs politiques, les investisseurs et les autres acteurs cl\u00e9s de l'industrie. Ces parties prenantes importantes sont maintenant \u00e0 bord pour aider \u00e0 acc\u00e9l\u00e9rer le d\u00e9ploiement et \u00e0 diversifier l'utilisation de l'hydrog\u00e8ne \u00e0 plus grande \u00e9chelle. Le soutien du public est n\u00e9cessaire pour lib\u00e9rer le potentiel de l'hydrog\u00e8ne, mais il fait cruellement d\u00e9faut.<\/p>\n\n\n\n

Construire une vague de soutien suffisante de la part du grand public pour faire avancer les investissements \u00e0 grande \u00e9chelle dans des solutions d'hydrog\u00e8ne pour une transition \u00e9nerg\u00e9tique \u00e0 long terme n\u00e9cessitera de combler de vastes lacunes de sensibilisation et des perceptions erron\u00e9es. Celles-ci concernent en grande partie l'abordabilit\u00e9, la s\u00e9curit\u00e9 et la disponibilit\u00e9. Relever ces d\u00e9fis sera une t\u00e2che beaucoup plus facile si nous pouvons d'abord rendre l'hydrog\u00e8ne r\u00e9el, pertinent et non technique pour l'homme de tous les jours.<\/p>\n\n\n\n

Nous devons d\u00e9montrer que les technologies sont d\u00e9j\u00e0 l\u00e0 et qu'elles sont utilis\u00e9es pour alimenter des applications r\u00e9elles, afin que nous puissions aider les gens \u00e0 imaginer ce que pourrait \u00eatre un avenir \u00e9nerg\u00e9tique propre avec des solutions \u00e0 base d'hydrog\u00e8ne.<\/p>\n\n\n\n

Les Jeux olympiques de Tokyo de l'ann\u00e9e prochaine fourniront la plate-forme pour l'hydrog\u00e8ne au saut \u00e0 la perche dans le courant dominant. Ce sera le moment pour l'industrie d'utiliser ses efforts collectifs et sa port\u00e9e pour d\u00e9montrer les avantages des solutions hydrog\u00e8ne, relever les d\u00e9fis pour apaiser les inqui\u00e9tudes du public et, finalement, recueillir la confiance et le soutien n\u00e9cessaires pour acc\u00e9l\u00e9rer le d\u00e9ploiement de l'hydrog\u00e8ne. Nous sommes \u00e0 l'aube d'une transition \u00e9nerg\u00e9tique majeure. Si nous y parvenons, 2020 pourrait tr\u00e8s bien \u00eatre l'ann\u00e9e pour changer la perception du public et lib\u00e9rer le march\u00e9 mondial de l'hydrog\u00e8ne.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Les derniers Jeux olympiques d'\u00e9t\u00e9 organis\u00e9s \u00e0 Tokyo remontent \u00e0 1964, connus sous le nom de \u00ab\u00a0Jeux de la technologie\u00a0\u00bb pour leurs solutions innovantes. En 2020, apr\u00e8s cinquante-six ans, le Japon accueillera \u00e0 nouveau ces Jeux, potentiellement les \u00ab\u00a0Jeux olympiques de l'hydrog\u00e8ne\u00a0\u00bb pour mettre en valeur l'\u00e9volution technologique.<\/p>","protected":false},"author":1,"featured_media":4042,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[81,87,82,79,83,104,105,84,78,74,85,86,77,80,111,96],"tags":[145],"class_list":["post-4040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-africa","category-article","category-asia-pacific","category-category","category-central-south-america","category-decarbonization","category-energy-transition","category-europe","category-format","category-hydrogen-in-action","category-middle-east","category-north-america","category-region","category-subject-matter","category-technology","category-thought-leadership","tag-thought-leadership"],"acf":[],"yoast_head":"\nMind the perception gap: Getting mainstream support for hydrogen will be key to scaling up | Hydrogen Council<\/title>\n<meta name=\"description\" content=\"The last summer Olympics held in Tokyo was in 1964, known as the 'Technology Games' for its innovative solutions. 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